Bay of Plenty

The Bay of Plenty region is home to a number of thriving industries, including horticulture, forestry, agriculture, freight, energy, and tourism.

The region covers the wider Bay of Plenty, Taupō, Rotorua, and Western and Eastern Bay of Plenty. Its climate, amenities, and easy access to the Waikato and Auckland make the Bay of Plenty an attractive place to live—it's no wonder its population is on the rise.

Toi Moana Bay of Plenty Regional Growth Programme includes nine main action plans to boost the BOP's economy. The plans were refreshed in 2017, with a review of the Action Plan and the Bay of Connections Growth Strategy due to take place in late 2018.

Fast facts

  • Population estimate: 299,900
  • Average household income: $99,600
  • GDP per capita  $47,916

Bay of Plenty statistics on the Regional Economic Activity Report

Funding announcements

Note: PGF funding is approved in principle and announced, after which contracts are negotiated. Some funding may depend on completion of business cases. Payments are made once agreed milestones are met. These are set as part of contract negotiations, and differ from project to project.

See more details about announcements on the Beehive's Regional Economic Development page.

Region Programme Organisation Amount Date
Bay of Plenty Mussel Farming and Production Facility Whakatohea Mussels Opotiki Ltd  $19,850,000 14 December 2018
Bay of Plenty Accelerating Aquaculture Developments in Whakatohea Rohe Moana Whakatohea Maori Trust Board  $935,000 14 December 2018
Bay of Plenty Raukokore Irrigation Te Whanau A Maruhaeremuri Hapu Trust  $ 81,700 14 December 2018
Bay of Plenty Ōpōtiki Harbour Development Project Ōpōtiki District Council , Eastland Group Ltd, Bay of Plenty Regional Council  $750,000 14 December 2018
Bay of Plenty Whakatāne Waterfront and Town Centre Regeneration Whakatāne District Council  $646,000 14 December 2018
Bay of Plenty EBOP Regional Development Project Implementation Ōpōtiki District Council  $237,500 14 December 2018
Bay of Plenty Kiwifruit Labour Co-ordinator NZ Kiwifruit Growers Inc  $ 99,999 14 December 2018
Bay of Plenty Ngāti Awa Resource Funding Ngāti Awa Group Holdings Ltd  $91,700 14 December 2018
Bay of Plenty Whakaari/White Island Visitor Growth Project White Island Tours Ltd  $400,000 14 December 2018
Bay of Plenty Redevelopment of Rotorua Lakefront Rotorua Lakes Council $19,900,000 24 September 2018
Bay of Plenty Development of Whakarewarewa Forest Rotorua Lakes Council $7,926,000 24 September 2018
Bay of Plenty Rotorua Big Moves - Lakefront and Whakarewarewa Forest Rotorua Lakes Council $811,625 29 June 2018
Bay of Plenty Minginui Nursery Ngati Whare Holdings $5,800,000 15 March 2018
Bay of Plenty Rail Freight Opportunities - Kawerau/Murupara KiwiRail $250,000 23 February 2018
Bay of Plenty Putauaki Industrial Land Development – Stage 1 Putauaki Trust $2,000,000 24 October 2018